May 20, 2010

iPad for Trainers?

The Apple iPad is a handheld touchscreen computer device, about the size of a book. The iPad is being marketed as the best way to view email, photos, video and books.

So is it for you? That's the question that everybody has in mind. For trainers, below are some features that provides advantages to our line of work.






1. The Apple iPad is definitely an e-Book Reader killer

Most e-Book readers with black-and-white screens out in the market today run for $350 - $400 brand new and reading e-Books is the only thing you can do with them.

Apple iPad, which costs only $499, will let you read e-Books, surf the web, play videos, share photos and play games & apps on its 9" LED backlit multi-touch brilliantly-colored capacitive touchscreen display.

2. The 'Bigger iPod Touch = iPad' comparison is NOT fair

"Why buy an iPad when its just a bigger version of the iPod Touch?" is akin to saying, "Don't buy a laptop because it's just a bigger version of a netbook."

The iPad has a more powerful processor than the iPod Touch, has bigger screen and has a better on-screen keyboard. Simply put, the iPad is better than iPod Touch in all relevant areas.

3. iPad is an Instant-On Device

The iPad turns on instantly -- Perfect for when you just want to surf the net, watch videos or read emails and don't need a heavy computer OS running in the background.

4. iPad is Perfect for Presentations

iPad runs iWork, which lets you create your presentation in Keynote(Apple's version of Powperpoint) and use tools to create dazzling effects to put in the slideshow. Sure, other Apple products run iWork but iPad's large multi-touch screen perfectly complements the program. Connect the iPad to a projector via optional dongles and use your fingers to manipulate the screen -- I'm sure your audience will be pleased.

5. iPad, like other Apple products, will inspire you to be a better person

According to a BrandJunkie survey conducted by BrandChannel in 2008, Apple is the most inspiring brand in the world.

Quoting BrandChannel:
It is no secret that different people are inspired by different things; yet, for most, being inspired means—more or less—the same thing: becoming motivated to be a better person, whether that be on a personal, professional, or spiritual level.

Among all brands included in the survey, Apple landed on the top spot as Most Inspiring -- followed by Nike, Coca-Cola, Google and Starbucks, respectively. Here's what some of the respondents had to say about the Apple brand:

It's one of the few brands that are managed so well—its approach to design, its ease of use, its selective communications strategy and innovation—that every touch point and product accurately represents what it should represent. It creates desire and mystery.

It has created a revolution within the market and has become more of an addiction for many consumers. They deliver great quality to the consumer and are constantly creating innovative products.

6. We don't even need a survey for this: Carrying an Apple iPad will make you look cool.

Let's face it. Whether other companies accept it or not, Apple is probably the coolest gadget brand in the world today. You own a Mac, you're cool. You own an Apple tablet - the company's newest landmark product - you're wayyy cool.

If you had $499 to spend on a gadget (which is not enough anyway to buy a really powerful computer), why not spend it on something that's useful enough and will, as bonus, make you look cooler?

7. It's $499!

Sure, there are other tablet options by other companies - some even running a full computer OS - but can those tablets match Apple iPad's price point? It's just $499 ! That's as cheap as some less interesting netbooks out in the market today.

iPad is actually one of the very few Apple products that has a surprisingly cheap pricetag considering what it can deliver.

8. The Apple iPad, like other Apple products that preceded it, is expected to be Useful, Easy-to-Use and Enjoyable.

According to a report publised by Forrester Research in April 2009, Apple enjoys a decisive lead in the firm's Customer Experience Index (or CxPi). With 4,600 respondents, Forrester noted that Apple products lead in terms of usefulness, usability, and enjoyability of those experiences among all electronics companies included in the study.

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